World Association of News Publishers


Caio Tulio Costa

Caio Tulio Costa

Partner, MVL Communications, Brazil

Caio Túlio Costa was one of the founders of UOL, Latin America's largest internet provider, and is an Internet pioneer in Brazil, expert in digital media, journalist, teacher of journalism and Ph.D. in Communication by the University of São Paulo, Brazil.

Professor at Escola de Propaganda e Marketing in São Paulo, Costa was Visiting Research Fellow at Columbia University Graduate School of Journalism in New York during fall 2013.

At Columbia University, Costa conducted a research to map the possible business models for the communications industry in the digital age. Costa wrote a report about the research: “A Business Model for Digital Journalism: How Newspapers should Embrace Technology, Social and Value Added Services”.

Costa is also partner of MVL Communications and integrates the boards of Fundação Padre Anchieta (TV Cultura),  Transparency Brazil, Revista Pesquisa FAPESP and Revista de Jornalismo ESPM.

He worked for 21 years at the newspaper Folha de S. Paulo where he was editor, managing editor, foreign correspondent in Paris (France) and creator of Revista da Folha (a newspaper magazine). He was also appointed to be the first ombudsman of the Brazilian press.

Within the same communication group, Costa was one of the founders in 1996 of Universe Online (UOL), the foremost portal and Internet Service Provider in Latin America, of which he was Chief Operating Officer for seven years.

When he left UOL at the end of 2002, Costa presided the Semco Foundation, which helped create the DNA Brazil Institute, center of studies focused on the strategic issues of Brazil and worked with Lumiar School, a innovative experience in Brazilian education.

In 2006 he assumed the presidency of Internet Group, Internet arm of Brasil Telecom, a big Brazilian telco, consolidating the portals and internet service providers’ iG, iBest and BrTurbo. In 2009 he consulted for Oi (another large Brazilian telco) about digital convergent media platforms.

He has published several books, the last one being: “Ética, Jornalismo e Nova Mídia: uma Moral Provisória” (Zahar, 2009).

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