The off-label use of WhatsApp as a news distributor has created an opportunity for readers to redefine what it means to have a digital experience, but there’s no clear business model just yet, writes Pontsho Pillane.

Everyone is trying to predict what the fallout of the ongoing pandemic will look like for publishers. Difficult to do. Even major companies like PriceWaterhouseCoopers have delayed their annual Media Outlook (usually published in June) with the uncertainty lingering. But publishers, editors and...

News publishers worldwide have seen their advertising revenues hammered as a result of the COVID-19 pandemic. A panel of experts from Europe, the UK and the US, who run premium private marketplaces that sell programmatic advertising for publishers, joined a WAN-IFRA Webinar recently to discuss...

For The Globe and Mail’s Editor in Chief, David Walmsley, the newsroom of the future is one where journalists can focus on finding and telling great stories. With Sophi, its homegrown AI system, the Globe is on its way to making that happen.

The German media lab focuses on innovation at the business model level, seeking and creating products and commercial opportunities that go beyond the conventions of the news industry.

How can you enhance the performance of native ads across different brands and publications? The award-winning Bonnier News Brand Studio in Sweden has some answers.

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Kurt Sabathil, Managing Director of Schwäbisch Media, has seemingly taken to heart the Darwinian "survival of the fittest" theory when it comes to the strategy of this German regional media group.

“We don't do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, told participants at WAN-IFRA's recent ...

Digital advertising alone will not provide a sustainable future for digital news in Africa. According to Nic Newman, senior research fellow at the Reuters Institute for the Study of Journalism at Oxford University, news publishers will need a...

“If it works for us, it could work for any news organisation,” said Savan Wijewardene of Associated Newspapers of Ceylon Limited (ANCL)’s success in developing events.

In the space of seven years, Aller Media Finland, part of a pan-Nordic media holding, has transformed itself from a magazine publisher to a diversified media, marketing, and data services concern that continues to publish two weekly...

“A media company can potentially have up to 12-15 revenue streams without moving away from its core,” says Raju Narisetti, Professor of Professional Practice and director of the Knight-Bagehot Fellowship in Economics and Business Journalism at Columbia University.

“Increasingly, a...

"I'd like to say very clearly that we love our newspapers as much as we love our digital media products," said Kevin Beatty, CEO of dmg, publisher of the Daily Mail and MailOnline. "Our newspapers, when they were launched back in 1896, were the innovators of their time."

“Our brands have never been so powerful and reached so many people, so brand extension is key to our development and to revenue growth,” Jean-Luc Breysse, Deputy CEO of France's Figaro Group, told participants in WAN-IFRA...

Matching a brand’s expertise with a publisher’s storytelling skills and distribution resources has turned out to be a success. Content marketing fulfills publishers’ needs for new business models and is all about leveraging competitive advantages, says this guest poster from Schibsted.

Local media companies face an existential question: How can we build a sustainable and growing enterprise on the platform of a traditional media company? In a decade of intense effort, our industry has found no magic formula. In this guest post, Steve Gray, VP of Strategy & Innovation at...

The answer, says guest poster Steve Gray, is yes – with qualifications. Gray describes numerous lessons from his own experience as a news publishing executive and from attendance at a leading conference.

Big Data represents an enormous opportunity for local media – one they should seize with both hands, Steve Gray argues in this guest post. If they don't, they run the risk of being overrun, he says.

A French startup raised an impressive $820,000 via crowd funding to launch a "search engine for quotes". The system turns archives into searchable databases to extract quotes which can be added to today's news stories to boost traffic and...

Just like The Correspondent's new book-publishing house and The New York Times' ...

Since exiting bankruptcy a couple of years ago, US-based GateHouse Media has aggressively grown its business. An ongoing acquisition strategy and the launch of numerous digital marketing services and businesses are just two ways the company is burying...

“If the market is changing, why aren't you?” asks Schibsted Sweden's Frida Kvarnström. “Sometimes you need to look at your strategy and see if it matches the new channels that are offered out there.”

This is the second of a two-part series on rethinking publishing in the age of social media distribution. In the first installment, media analyst Andreas Pfeiffer examined why publishers should attempt to embrace a wider...

“Within two weeks, the French newspaper Le Monde will run out of cash.” So began French media analyst Frederic Filloux’s Monday Note essay on June 10, 2010. The iconic daily practically had one foot in the...

One of the most ambitious niche news sites ever launched, The Boston Globe's STAT health and life sciences site is free to the public but plans to experiment with paid content later this year.

In search of new revenue streams to offset an expected drop in income from traditional operations, Costa Rican media group Grupo Nación decided to purchase its own events venue, called Parque Viva.

Germany's NOZ Medien serves as a beacon of inspiration for regional media companies. Its stated strategy involves sweeping transformation, aggressive diversification – both organically and through acquisition – ultimately building a sustainable business backed by paid content. The company is...

Alternative revenue streams: those three magic words spell out the holy grail of newspaper publishing the world over. The quest for the grail has become rather urgent, too, as print revenue continues to shrink and digital income grows too slowly.

Southern Germany has always been home to innovation, perhaps most famously when it comes to automobiles. Südkurier Medienhaus in Constance continues that tradition in its online...

Large and mid-sized media companies face the same need to supplement their core activity with additional growth drivers. At the World News Media Congress in Washington, D.C., on Tuesday, the session titled "Can mainstream media buy its way to growth?" looked at different strategies for growth...

After more than a decade of digital disruption, the African entertainment and media industry has entered a new era –where the media between traditional and digital spheres is blurred and...

A few years ago, many editors and news publishers believed native advertising would undermine the credibility of journalism. But the harsh financial realities and the need for new revenue streams have softened the overall attitude. Native advertising has grown up fast and is now taking...

Publishers have a distinct advantage over other content providers or marketing agencies in that they “own” their audience. However, this can also be a weakness, as most brands want their content to reach a certain threshold of impressions, counted when a web page is shown to a visitor....