Social Media is evolving and changing modern-day journalism and publishers must realize that it is not enough to be present on Social Media; it is more important to harness the power of millions who populate Social Media. Today, readers demand transparent,
authentic and fast communication with news publishers. Readers are no more passive consumers of news, they want to be active and engaged in the process of consumption. 

This workshop will help participants to understand both social media content as well as the strategy for the current scenario. Participants will learn about the latest developments, social media trends and what are the success with social media video etc., on day 1.

The second day will cover building your social media strategy, what are the barriers and challenges and how to overcome those challenges and so on. 

This programme is also offered as on-site training.

Module Leader:

Justin Kings is a Social media specialist from UK and to date he has trained 1,000 editors and producers from across Europe and the Middle East as Faculty Member of the EUROVISION ACADEMY. He also lectures as part of the masters degree in social media for the University of Florida School of Journalism and Communications. 

Justin has got more than 24 years of experience, in Newspaper, radio. His recent clients includes BBC 6 Music, BBC Local Radio, BBC Radio 2 and Jack FM, Oxford and so on. Justin has been currently working as an Adjunct lecturer in College of Journalism and Communications, University of Florida, since 2014. He also served as Head of News at NE England and Cumbria, Baumer Media Group from 2010-2013. Before he joined Baumer Media, Justin worked as Assistant Editor in BBC London, 94.9. He also worked as Group News Editor in GCap Media for 12 years.