Kate Collins leads a group dedicated to emerging business models, opportunities driven by new platforms (tablet, mobile, video, social media, social TV, connected TV), and establishment of a hypothesis-driven LAB for both revenue experiments with CMOs and product prototypes for media audiences.

The Star's digital brands include thestar.ca, Toronto.com, Wheels.ca, Parentcentral.ca, Healthzone.ca, Metroland,Yourhome.ca - as well as the mobile web, mobile app and tablet apps. Prior to joining Star Media Group, Kate Collins held management positions at consulting company Grow Digital LLC; software company Macrovision; at Turner Broadcasting System and The Globe & Mail.