Creating a cross platform "News Show" - and monetizing it
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Title
Creating a cross platform "News Show" - and monetizing it
Date and Location
-
28 Nov 2011 - 29 Nov 2011FrankfurtGermany
Price
WAN-IFRA members:
EUR 890,- + VAT
Non-members:
EUR 1,200.- + VAT
“Early Bird” rate: We grant a 10% discount on bookings received up to 30 September 2011
Sub title
Generate captivating news experience across devices while producing solid revenue streams
Creating a cross platform "News Show" - and monetizing it
Programme:
- The news show: Creating flexible sites to reflect
drama, create information packages and reflect
the best elements of the articles - The time factor: Different time perspectives for
different needs and customers - Breaking news: Going ”live“ on the web
- Device integration: Creating a multi-platform
design - Journalistic SEO: Creating information architecture
fit for search engines - Journalistic SMO: Building a two-way bridge
between the site and Facebook/Twitter - User Generated Content: Reporting, blogging,
commenting, editing
Note! The workshop will include a visit at the Frankfurter Allgemeine Zeitung (FAZ) newsroom.
Target group:
Editors, designers, media executives, consultants
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Contact information
Bettina Werner
Manager WAN-IFRA Academy, Publishing, Editorial and General Management
WAN-IFRA
| Darmstadt,
Germany
Phone: +49-6151-733737
E-Mail: bettina.werner@wan-ifra.org