Session 1: Tablets trends and technologies

Overview of tablets technologies, markets and applications

A global update on technologies, markets and applications. Review of business models and monetization opportunities as seen in different parts of the world.

Stig Nordqvist, Executive Director Emerging Digital Platforms, WAN-IFRA, Germany

Market scan: what will be the winning approach for tablet publishing?

Content publishers seek to offer their audience a unique media experience on tablets. But attractive designs can be costly and monetizing opportunities are still limited. What are the best and most efficient alternatives as of today? How to make a future-proof decision on app technology and business model?

Debate with industry experts

Session 2: Subscription platforms and business models

Tablet publishing strategy at media giant Axel Springer

European media giant Axel Springer is a pioneer in generating new revenue streams from digital. Hear how they designed and unfolded their advertising strategy and subscription schemes for mobiles and tablet.

Gregory Waller, Associated Principal at Frenemies Consulting, a WAN-IFRA activity, and former member of the Management and VP for Strategy and Innovation at Axel Springer’s Welt Group, Germany

Innovative solutions for cost effective online content distribution

Defining the right strategy and choosing the right digital media formats and delivery methods is key to your business success. Case study based on the experience of American TV network HBO.

Sushil Kambampati, Digital Media and Pay TV Strategist, India

Digital kiosks: selling content and retaining control over pricing, marketing and customer data

An industry first, Spain’s top publishers created a multi-platform news destination that aggregates more than 30 full-content digital edition newspapers and 60 magazines instantly available online and in apps for Apple iOS and Android devices.

Juan Figuerola-Ferretti, Head of Multimedia Projects, Vocento, Spain

Session 3: Re inventing news on tablet devices

Tablet monetization at a leading European newspaper

While most traditional newspapers have already taken a step towards tablet publishing, few are actually making money on this new platform. Learning lessons from a European media pioneer.

Speaker to be confirmed

Generating relevant content for all channels

Digital innovations at Kompas Gramedia are driven through the Ring of Fire expedition project which has been running in Kompas’ newspaper, online, mobile, iPad and TV channels for a 12 months period.

Hardanto Subagyo, Business Director, Kompas Daily, Indonesia

Wild, fun and ground-breaking: Exploring tablets most innovative features

Swiss-based international publisher Ringier has launched a Studio in Vietnam where a dedicated team of IT engineers and artists develop Ringier Collections, a series of apps that intent to make the most out of the new platform possibilities.

Stéphane Carpentier, Creative Director, Ringier Studios, Vietnam

Session 4: Advanced tablet publishing

Innovative solutions in a sustainable tablet ecosystem

Apps are not just design and content… They must be planned as part of a whole business ecosystem. Case studies from apps implemented at The Economist, Vodafone, Woolworths, Pepsi, News International, SBS…

Chris Watt, Managing Director, Tigerspike, Australia

The right app for the right content

As a leading IT magazine in Australia, APC cannot do less than offering the best media experience possible on mobile devices to its users. Their tablet platform choice has been carefully planned and implemented.

Tony Sarno, Editor, APC Magazine, Australia