October 3, 2011 Giesbeek, The Netherlands - BBC Magazines, publisher of internationally-renowned titles such as Top Gear and Gardeners’ World, is one of the latest customers to applaud the capabilities of the newest Elpical Claro. Enfocus Switch customers requiring top-notch image optimization in their automated workflows have made Claro their top choice for image processing software.

Two versions of the newest Claro solutions will be demonstrated in the Crossroads Hall A Stand 760 exhibit at IFRA, October 10-12 in Vienna.

Claro Premedia: The image processing server for automatic individual image analysis and organic enhancements yields stunning, natural blues, greens and skin tones
Claro Single: The image analysis and enhancement module for integration in standards-based workflows; providing the same spectacular, true-to-life image benefits.

“This is one of our greatest successes,” says Alan Dixon, the Elpical Claro integrator  from Workflowz, UK, who introduced BBC magazines to the Claro software.  “BBC is unforgiving when scrutinizing production quality; and knowing that Claro can meet their rigorous requirements makes Claro one of, if not the only, best in class image processing solution. We can bring Claro into any operation with complete confidence.”

About Elpical
Elpical Software, an international company with offices in The Netherlands and Germany, develops and markets software solutions for automating image production, manipulation and optimization as well as image workflow processes in general, based on extensive image analysis technology. Elpical, established in 1997 by a management buy-out of the Electronic Imaging department of Victor Hasselblad AB, is a leading specialist in digital image enhancement and management. Elpical's key products include Claro Premedia, Claro Single, 4LeafClover and EmailManager. Elpical is an ideal partner for software suppliers and integrators who want to integrate Elpical technology with their own applications. More information is available at www.elpical.com