Four Pees is pleased to announce that they have been appointed as international sales agent for the Twixl Publisher product line. As the iPad is changing the game of publishing, e-commerce and advertising it is important that publishers take this digital evolution seriously and start to look for opportunities in the digital publishing business.

With Twixl Publisher, the company targets designers, marketeers and publishers. “The iPad is the fastest growing consumer product ever,” says Tom Peire, CEO at Four Pees. “With its ongoing sales records, the demand and market potential for interactive reader applications on the iPad or similar devices is tremendous - people are looking for cleverly devised interactive content. Twixl Publisher offers an alternative for the publishing solutions currently available on the market,” Peire continues, “as it is able to meet the need for affordable solutions that are simpler to use, simpler to deploy and simpler to maintain.”

Twixl Publisher – the ultimate user experience
Twixl Publisher is a publishing solution that takes projects from InDesign to iPad. Specifically, it is a combination of a stand-alone (Mac OS X) application and a plug-in for Adobe InDesign CS5 or 5.5 that converts and exports traditionally created documents into interactive reader applications for the Apple iPad by integrating interactive content such as photo slide shows, audio, video and more into a seamless iPad blend.

Twixl Publisher can create iPad applications for a great variety of sectors and application domains. Magazines are one obvious application, but Twixl Publisher can also be used for sales presentations, annual reports, newsletters, manuals, brochures, datasheets and much more.

Frank Steyaert, CEO at Twixl media concludes: "Applications for Twixl Publisher are endless as it offers tremendous opportunities to share any interactive content that is available at any time and at any location and we're delighted to work with Four Pees to market and distribute our solution. They have an extensive network of resellers focusing on adding value for their customers and closing the gap between technology and market."