In order to advertise for its annual "Spread the Warmth" charity campaign, Age UK, a charitable organisation that looks after the needs of the elderly in the United Kingdom, has announced its plans to print the front page of Telegraph Magazine with thermal ink, i.e. a special ink that changes its colour when the temperature changes (e.g. if touched by warm hands) – in this case from cool grey to a warm orange hue. The kick- off for this year's campaign, which is aimed at saving the elderly from suffering from the cold, will be publication of the Telegraph edition of 17 November.
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