World Association of News Publishers


BEST DIGITAL ADVERTISING CAMPAIGN (INCLUDING BRANDED CONTENT)

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BEST DIGITAL ADVERTISING CAMPAIGN (INCLUDING BRANDED CONTENT)

Article ID:

20203

This category honours a media house´s ability to offer added-value to its readers/users and advertisers through publishing or advertising on several media channels. Entries should demonstrate an effective use of each media platform’s specifi city as well as a coherent management of their complementarities for servicing the readers and advertisers with the best media experience possible.


Eligibility

Entries must consist of editorial coverage or an advertising campaign published between July 2016 and June 2017 on at least 2 media channels.


Submission Guideline

Entries should be submitted in a PDF document containing a PowerPoint presentation of no more than 8 slides with pictures of the materials printed in the newspaper, URLs and screen shots of the related web publications and pictures of all related materials (such as flyers, promotional objects, events, mobile content, etc.) Please ensure that files are no larger than 5 MB.
All enties must be submitted fromJuly 8 to August 16 2017.

*It will be required to submit a 60s-90s video explaining your campaign if the project is shortlisted (this is for the jury and the award ceremony)*

Author

Raquel González Benítez's picture

Raquel González Benítez

Date

2016-07-28 12:47

Related Links

These awards, presented by WAN-IFRA, the World Association of Newspapers and News Publishers, recognise publishers who have adopted digital media and mobile strategies as part of their total product offering to meet the major changes in how people consume news and information today. Read more ...