With a fantastic involvement across the population, social networking is one of users´ favourite pastimes online. It offers news publishers an opportunity to engage with new audiences, to interact and create a bond with their readers and to make their brand relevant in the new media world. The jury will evaluate the originality of the offering, the level of users’ engagement and the complementarities of the social media platform with the media company’s main products.

Eligibility

All newspaper and magazine publishing houses which used social media platforms to engage their audience between July 2016 and June 2017 are eligible to participate.

Submission Guideline

• Entries should be submitted in a PDF document containing a Power Point presentation of no more than 8 slides describing with text and screenshots the service’s main features as well as the registration and access processes. Please ensure that digital files are no larger than 5MB.
• Provide the social media web page specific URLs as well as a user name and password if needed.

Applicants shall provide an English translation of the website’s main navigation menus in case links or websites are published in another language.

*It will be required to submit a 60s-90s video explaining the service’s main features as well as the registration and access processes if shortlisted (this is for the jury and the award ceremony)*