The highlights of the new release are:

• Status based workflows, fully integrated into the flexible search options and the “Smart Folders” architecture
• Preview of variants for multi-channel articles, to easily review content differences between digital and print
• Simplified upload of videos. Just record and upload from a tablet or smartphone.
• Content partitioning, to simplify organization of assets across logical areas, like incoming content, production and archive
• Full support of NewsML content packages, stories and their related assets

When presenting the new release, Anders Christiansen, Atex CEO, explains “We are currently running five projects with major publishers in Europe and North America that have a single common denominator: decouple content management and content publishing. They want to effectively have a single platform and a single tool to manage all aspects of content production, like content contribution, wires, social input, content authoring, picture and video workflow. When it comes to publishing, they want to retain the flexibility to adopt and integrate the systems that are more relevant and up to date or, in some cases, retain their legacy solutions and integrate them with the new platform. This is where our product development efforts are focused right now and expect more announcements in the same direction in the next weeks”

About
Atex is a global technology company providing software and software-enabled services for media-rich industries. Atex develops editorial, web content management systems and advertising management platforms that enable companies to streamline operations and build multi-channel revenues. Atex is committed to developing and delivering software products that are increasingly engaging, collaborative, targeted, contextually relevant, and available on demand. See www.atex.com.