World Association of News Publishers


Two new Eversify kiosk apps customize user experience for better reader experience

Two new Eversify kiosk apps customize user experience for better reader experience

Article ID:

20931

Optimizing the publishing process one app at a time

Mortsel, Belgium, May 24, 2017 – Eversify has responded to customer feedback with the development of two new kiosk apps enabling publishers to choose how readers receive their information: Borchard and Newbury. Both apps focus on the reader experience to help publishers achieve maximum results by further tailoring the user experience. The apps share a number of common features, but offer different ways of displaying content to readers. They can also be tailored and branded to the specific needs of publishers. With the launch of these apps, the mobile content publishing software solution that can be integrated in any editorial, content management or InDesign® based layout system aims to provide publishers with further functionalities to meet their readers’ demands.

The Newbury kiosk app.

Newbury app – off the grid

The Newbury kiosk app displays a grid showing multiple editions of one single publication or a group of publications. When the grid shows a group, the reader can filter down to a single publication making it easier to find the right edition. Information given includes author, language, number of pages, and publication date plus publisher descriptions.

To make it easier for readers to find content, Newbury includes a date filter showing only those editions in the selected publication or publication group for the selected date. Readers can search for editions based on the descriptive information as well.

Newbury also includes slides where each image can display a different publication or group of publications in a grid. Each image can include a publisher picked icon. The slides and logos are managed from the server so updates can be made without the need for a new app. For publishers with a single or a small number of publications the slides can show images of interest while not actually filtering grid content.

Borchard – last in, first on

The Borchard kiosk app showcases the current edition of a product in a prominent position. This makes it a focal point for the reader and easier to read the current edition. The publisher also includes a sliding carousel of other publications making the kiosk a prime location to promote other content.

From the sliding carousel, readers can view other publications, previous editions of the main product or other products in a library. It shows the selected publication or group of publications in a grid view similar to Newbury, allowing readers to then filter editions.

Common features

Both kiosks support Live News displays where the publisher can immediately deliver breaking news. If desired, this can be separated into different news topics – such as business and sports. There is bookmarking that allows readers to bookmark pages and articles for later reading via a simple icon click and publisher-based authentication and/or in app purchasing from Apple and Google through the Eversify server. This authenticates the reader, ensuring immediate access to the content.

The publisher can also provide free sample editions in each kiosk to promote content to non-subscribers. Finally, both allow the reader to manage storage by deleting selective content as necessary.

There are many customer apps based on both app kiosk styles. Both demo apps are currently ready and available for download.

The Newbury app can be downloaded at:
https://itunes.apple.com/de/app/newbury/id1211393041?mt=8
https://play.google.com/store/apps/details?id=com.agfa.eversify.reader.newbury 

The Borchard can be downloaded at:

https://itunes.apple.com/de/app/eversify-reader/id481088708?mt=8 
https://play.google.com/store/apps/details?id=com.agfa.eversify.reader

Onto the next steps

Constant evolution is of the essence in multichannel publishing, according to Rainer Kirschke, Business Manager Mobile Publishing for Eversify, Agfa Graphics. “Eversify is not an off-the-shelf product. It can be tailored and is scalable. Both kiosks are important sales platforms for any kind of publisher to show, promote and sell digital products to their customers. The kiosk features as a sales platform and an archive for purchased products at the same time.”

Both kiosk apps are available now. 

About Eversify

Eversify, a solution from Agfa Graphics is a mobile content publishing software solution that can be integrated in any editorial, content management system or layout system based on AdobeÒ InDesignÒ. It delivers automated diversified content streaming to a wide range of devices (smartphones, tablets) and websites. There are also three levels of App functionality: Eversify Classic - a digital copy of the PDF, Eversify Hybrid   – an enhanced PDF that allows the manual addition of extra content enriched with HTML5 articles and Eversify Interactive (HTML5) - a pure HTML APP with all benefits of multimedia and perfect usability. Additionally, Eversify can deliver classic flipbooks, hybrid flipbook or best in class interactive HTML5 based homepages. Eversify is part of the world-leading Agfa Graphics portfolio of solutions.  For more information, visit www.eversify.com.

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About Agfa

The Agfa-Gevaert Group is one of the world's leading companies in imaging and information technology. Agfa develops, manufactures and markets analogue and digital systems for the printing industry (Agfa Graphics), for the healthcare sector (Agfa Healthcare), and for specific industrial applications (Agfa Materials). Agfa is headquartered in Mortsel, Belgium. The company is present in 40 countries and has agents in another 100 countries around the globe. The Agfa-Gevaert Group achieved a turnover of 2,65 billion euros in 2015.

Please visit us at www.agfa.com

About Agfa Graphics
Agfa Graphics offers integrated prepress solutions to the commercial printing industry, the newspaper printing and publishing industry and the sign and display, decoration and industrial inkjet printing industry. These solutions comprise consumables, hardware, software and services for production workflow, project and process management, cloud software and image processing.

Agfa Graphics is a worldwide leader with its computer-to-film, computer-to-plate, digital proofing and security solutions for commercial and packaging printers.

For newspaper markets Agfa Graphics is leading supplier of automation for printed and mobile publishing workflows.

Agfa Graphics has also developed a prominent position in the new segments of industrial inkjet. It offers a wide range of inkjet presses and a complete assortment of high-quality inks.

www.agfagraphics.com

Author

Michael Spinner-Just's picture

Michael Spinner-Just

Date

2017-05-24 14:06

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