Introduction

Social media has given journalism a new lease on life and it has become the most crucial source for news in the past several years. This program will help you understand how to use social media to make your newsgathering, reporting and storytelling shine.

You’ll gain insight into the importance of social media both as a way of discovering and verifying newsworthy user-generated content (UGC) and as a way of building and interacting with your audience online.

This 2-day workshop is an interactive course that will give you practical tips and tools to take back into your newsrooms.  You’ll hear best practices from around the world and get a chance to put everything you learn into practice yourself during the workshop.

Outline

• Tips and tools to sift through millions of tweets, video and images

• Find newsworthy user-generated content, verify content and the uploader for your audience

• Find what tools and technology to use to discover content on Instagram, Twitter, Facebook, YouTube, with in-depth look on its video and images

• Strategies for Instagram, Facebook, Twitter and YouTube to help build your brand and online presence

• How to use social media as individuals and as brands

• How to crowd-source content and story ideas

• Discuss best practice case studies from Storyful, BBC, The Guardian and ABC (Australia)
• Hands-on discovery and verify live content using social media tools

Who Should Attend

Reporters and Journalists | Editors and Online | Editors | New Media Editors | Social Media Editors | Publishers | Management Executives | Newsroom Managers | Producers who want to get familiar with the new tools for convergent journalism