World Printers Forum Conference 2015
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Visual
Introduction to Programme
World Printers Forum Conference, 7 October 2015
Hamburg Messe, Conference Room “Chicago”
9:30–17:30 h
Programme
Wednesday, 7. October 2015
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9:30
Hermann Petz, the CEO of the Austrian regional newspaper Tiroler Tagezeitung, is on a bold mission these days: to put an end to today’s endless bashing of newspapers.
“The newspaper is dead? Long live the newspaper!” is the not-so-subtle title of Petz’s recently published book, written on the occasion of the 70th anniversary of the Tiroler Tageszeitung’s 70th anniversary.
Petz, who serves as the Chairman of the Board of Moser Holding, will no doubt declare his views on the power of print when he delivers the keynote address of the World Printers Forum in Hamburg.
Facts for the vibrancy of Print
Clearly, Petz does not buy today’s mainstream pessimists who say print is dead. On the contrary: “One only has to look at the latest media analysis that identifies excellent numbers – particularly for regional newspapers.”
He is convinced that quality journalism can only be based on the printed product because pure digital publishing cannot finance the costs of a high-quality editorial team.
In his book, Petz also presents numerous examples about how print is more efficient in advertising, and reaching and engaging readers.
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10:00
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10:30
Mengis Druck AG, situated in the city of Visp, produces the regional daily Walliser Bote. They replaced their ageing conventional offset newspaper press with an industrial web inkjet press.
The print plant invested in inkjet printing technology that can be used for more than just newspaper printing. The utilisation of the old conventional press was not longer satisfactory, according to management. In order to achieve new business objectives in future, digital inkjet was the printing technology of choice.
The new production machinery is expected to print the newspaper overnight alongside commercial print products during the daytime, such as books, mailings, signatures and personalised advertising materials.
The complete new production system went live in June this year.
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11:00
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11:30
Print experts will debate the future of the printed newspaper and present the top priorities and action plans needed to make print a part of the future of news media.
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12:00
With end-to-end integration, from estimating through to scheduling, production, delivery and accounting, integrated production management can facilitate the collection and sharing of information.
By centralising the company’s information in one dynamic database, production management promotes effective sharing and communication between departments, among employees, and even externally to and from customers.
An integrated production management system is able to automate workflows and optimise plant operations by recommending and planning the most efficient job routes, schedules, and allocation of resources.
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12:30
“The reason for the change in our business is the media change by the internet. The consequence, a decline of print volumes (pages and printed copies), is projected to hit rock bottom in the middle of the 2020s. This change affects all print product areas as well as the products that are promoted as semi-commercials”, says Matthias Tietz of Rheinisch-Bergische Druckerei in Düsseldorf, Germany.
The newspaper print format is an obstacle for marketing. The possibility (or not) of using the Rheinisch format as a multiple of A4 is the basic question determining the operational use of newspaper printing presses or commercial presses for newspaper production. Economics also play an important role in the decision to transition from the traditional business model to a new one.
Mr. Tietz thinks that the choice is between running a profit centre owned by the publisher and acting on his behalf, and exiting the printing business entirely, outsourcing that part of the process. The pros and cons of the profit centre as a business model can be measured in the medium term by comparing its profitability against that of outsourcing production.
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13:00
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14:00
This presentation appeals to organizations with environmental sustainability policies and sourcing of material concerns. More specifically, it addresses how your procurement decisions influence Canada’s motivation towards sustainable forest management (SFM).
Canada is by far the leader with 43% of the world’s certified forests. Its provinces devotion to SFM facilitates the process for companies to produce certified pulp and paper as well as other wood products. This strongest level of certified forests is partly due to strict policies and political will to address non-compliances and customers’ concerns.
The speaker will present examples from Province of Québec’s forestry regime demonstrating how SFM policies lead to engagement with Aboriginal peoples in resource development decisions affecting their land and communities and virtually zero-levels of deforestation.
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14:30
Using UV cured inks can be a technical and a business option for newspaper printers to extend their product range and business opportunities. UV allows using higher paper grades than just newsprint and printing vibrant colors.
The question is, what does it take to add UV curing capabilities to your newspaper press? What are the costs involved and what are the appropriate business models of printing? What is the return of investment? And what do you have to do in marketing and sales to get the jobs you need to be profitable? Can you compete with heatset printers and what are the success models?
Also not to forget the security implications: Which measures have to be taken in terms of industrial safety and health protection?
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15:00
Nigel Wells will present the results of the project ”Optimized Paper Handling & Logistics”, supported by many publishing and supplier companies and associations worldwide.
This unique cross-industry collaborative project brings together expertise from across the entire paper supply chain from the mill, through transport, storage, handling and printing. Its goal is to establish a common best practice tool and global reference for suppliers, transporters, converters and printers to improve their efficiency.
Substrates are the highest single cost for all printing and packaging applications and any reduction in their waste and damage improves both economic and environmental performance.
The goal is to collate, complete and communicate global best practices as a reference manual delivered at low cost to sponsors and no cost to users. To achieve this requires engagement shared across the industry because no company, organisation, or region can do this alone. This collective approach will deliver cost effective international synergies to answer needs in both emerging and mature markets.
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15:30
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15:59
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16:00
Self-publishing and Book-on-Demand:
Convincing service owing to digital printing and highly automated print processing. -
16:30How can a newspaper score today? Not with the presentation of news in the same old structures. To compete with digital media a printed product needs to go deeper, present unique stories in alternative forms. Hans Peter Janisch will show a case study of the Luxembourg-based ”Tageblatt”, that created a daily magazine in a premium product based on a new desk organization.
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17:00
Newspaper printers strongly feel the need to look ahead and plan their future strategies. These are usually based on more than just printing the publication of one publisher who – in most cases – is also the owner of the printing plant. In times where publishers look for optimizing production costs printers are developing optimized business models to secure their survival.
This process is in full swing in many countries around the globe. It has not yet come to an end. Many different concepts and print strategies are developing and there is not the one and only business model that fits all needs. Most probably there will never be one master plan for newspaper printers in future, but a variety of different solutions that fit the market requirements and capabilities of printers in different geographic regions.
Some printers turn their business into a publisher owned profit centre, others are based on joint ventures of different owners, there are also large and independent newspaper printers in North America and in Northern Europe. A step in between profit centre and independent printer marks the use of an external operation service within the own print plant. Newspaper printers are boosting productivity and extending their markets into commercial printing with the help of retrofits and new technology, new organizational concepts and new skill sets, which include the concept of providing an “Online Printing Service”.
A new WAN-IFRA Report presents a number of interesting international cases that illustrate the development from different points of view.
The Austrian 4c Magazin initiated a survey on alternative business models for newspaper printers. The idea was to create an overview about emerging business models of former newspaper printers who are now either extending their business into new areas or are changing their business models to become more independent, rather than depend on only one publisher. Martin Schwarz will present a bird’s eye view of the various avenues printers are branching off into.
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XingDate and Location
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07 Oct 2015HamburgGermany
Contact information
Virginia Melero
Senior Project Manager
WAN-IFRA
| Frankfurt/M.,
Germany
Phone: +49.69.240063-253
E-Mail: virginia.melero@wan-ifra.org
