MOBILE WEB - Putting the web in your readers’ pockets
MOBILE WEB - Putting the web in your readers’ pockets
Price
- For non-members: 150 EUR
- For WAN-IFRA members: Free
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Employees of WAN-IFRA member organizations can download the report free of charge here, as a membership benefit:
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Summary
What we love about the web is its vastness. What we love about mobile devices is their smallness. That in essence is the problem faced by web designers and content providers when it comes to reaching an audience on the go. The evolution of mobile phones has seen them go from simple communication devices to must-have personal assistants and entertainment centres. Putting the web in your pocket has been the dream for more than a decade, yet it is only now we are seeing an explosion in mobile web use.
- Date:
- 2008-09-01
- Language:
- English
- Type:
- IFRA Special Report
- Number:
- FLR.05E
- Author:
- Shipside, Steve; Nair, Sashi
Contact information
WAN-IFRA Research
Phone: +49-6151-733 742
E-Mail: research@wan-ifra.org