Paid Content Strategies

The genie of “everything for free” is not yet back in its bottle. However, a growing number of publishers are daring to charge for their online articles. Their motivations vary: to protect the circulation of the print product; realisation that they will lose only a little of online advertising, and of course the creation of new sources of revenue.

India’s Mathew ready for presidency

On 1 July, Jacob Mathew began his term as President of WAN-IFRA, the first Indian to hold this position. WAN-IFRA, its members and the rest of the industry will surely benefit from the vast experience and know-how he has gained in one of today’s most dynamic newspaper publishing regions. In this e-mail interview, he shares his insights into his new role, the Indian publishing climate, and the industry’s future.

Product innovation

In April of 2010, digital clocks were installed on the walls of The Globe and Mail’s offices in Toronto for one reason: countdown. Countdown to 1 October 2010, the day that the Canadian national daily newspaper would be relaunched – in a big way.

IFRA Expo 2011 Preview, Part 1

With IFRA Expo 2011 drawing ever closer (10-12 October), we’ve asked our in-house experts for their views on what trends and developments you should expect to find on show in Vienna. Below are highlights in the areas of newspaper printing and production. In our next issue, we’ll feature views on what to look for in the areas of editorial, advertising and digital media.

Lowering energy costs, raising awareness

High energy consumption in production constitutes an enormous cost factor for newspaper-owned and independent printing operations, and it is a topic that is being paid increasing attention, also as regards the environmental aspects.

Industry updates

WAN-IFRA Bulletin: WAN-IFRA print quality certification, new members

Singing for freedom: Jordanian youth celebrate 3 May with song, dance and comedy

To celebrate World Press Freedom Day in Jordan, more than 500 young people participated in a festive gathering featuring lively performances of alternative music, drama, dance, short films and even stand-up comedy sketches.

New means of funding independent media in emerging countries

Every time a reporter is muzzled, an editor killed, or a newspaper’s printing presses shut down and its website blocked serves as a stark reminder of two truths: the necessity of a free press and the danger and difficulty of obtaining it.

Publish Asia 2011: How publishers tackle media megatrends

The media industry will be completely transformed by tablets and mobile devices by 2020! What are the major trends coming into light today, and how should newspaper publishers adapt to them in order to remain relevant in tomorrow’s media landscape? More than 40 speakers addressed those questions by sharing ideas, concepts and innovative case studies with more than 500 media executives from 35 countries at Publish Asia.

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