Introduction
Improving the efficiency of newspaper production and adopting innovative ideas for sustainability is the focus of every publishing house. The production function, which traditionally is seen as cost centre, can in fact contribute to the healthy bottom line in the current competitive market situations.

Newspaper publishers aim to reduce the cost, bring in automation and test new business models as there is an increasing pressure to be relevant and profitable. Organisations view continual innovation as the key differentiator for rapid growth and sustainability. Various global organisations have championed TRIZ (Theory of Inventive Problem Solving) as one of the sure ways to trigger innovation and have reaped rich dividends.

This workshop will address important production and quality concerns and will provide an in-depth understanding of how a strategic approach to these concerns can help improve the overall efficiency. The participants would also take up real time issues/problem of the organisation and seek to find out the best innovative solution at the workshop, by applying various methodologies of TRIZ.