Jonathan Perelman, GM Video & VP Agency Strategy, BuzzFeed

“How a regional publishing house got best conversion rates”

Katarina Liljenberg, Marketing Manager Sydsvenska Dagbladet

"Paid for digital content in local media - myths and realities. Insights from experimenting with user log in and paid for content in local news markets in Norway."

Ragnhild Kr. Olsen, Head of Analysis, Amedia, Norway

Amedia is Norway´s largest local news provider with more than 70 titles across the country and a total reach of more than 2,5 million daily readers. The diversity of online news outlets has provided Amedia with a unique opportunity to test a variety of paid for models in different markets. Head of analysis, Ragnhild Kr. Olsen in Amedia will share insights and learning lessons from the company´s paid for content pilots.

"Emotionally charged brands – What the news industry can learn from creative games"

Oskar Eklund, Hello There CEO

„Case NDC Mediagroep: How we made our paper stronger via digital transformation - a Dutch case study”

Peter Idema, Marketing Manager at NDC Mediagroep, The Netherlands (Presentation i samarbete med Visiolink)

“How to close 400 pages per day, handled by 12 sub editors” 

Mats Ottosson, Managing Editor Hallpressen

"Approaching and driving system changes when the business is transforming"

Alfred Mosskin, Process Expert Catalogue Development, Oriflame

“Sophia.se: Get succesfully started with E-commerce”

Fredrika Haglund, Consumer sales at Helsingborgs Dagblad